Today's instances of broadcasting have a colorful past. For example:
Now: Blogging or podcasting
Before: Publishing zines or newsletters
Past: Ham radio/CB Radio
People have always broadcasted their opinions or personality. Even fashion is a potential example of broadcasting, only without words.
Yes!
"Ham" radio is a fav example of mine.
For an incredible discussion of how ham radio could have been bigger than Clear Channel but got crushed by the GE/RCA/Fed Govt, check out this exchange b/w Benkler and Nick Carr:
http://www.roughtype.com/archives/2006/07/benkler_on_cala.php
Related:
I usually try to think of "social media" in terms of "publishing tools", but it's becoming clear that because of the misuse of the word "media" or "medium", some people think of it as the media "artifact" (i.e. "piece of content").
How is the difference informing your work here?